Tuesday, September 29, 2015

Enterprise Coming to 4th Street


The next retailer to open shop at Waterfront Station will be Enterprise Rent-A-Car. There are permits stuck to the window of the vacant retail space on 1100 4th Street next to CVS (Thanks for the scoop Rafael!) The nearest Enterprise is located at L'Enfant Plaza on D Street. With this retail space now soon to be occupied, this leaves one vacant space along 4th Street left to lease. It has taken longer than expected to fill the remaining retail space – the first phase of Waterfront Station opened in 2010. 


Another 5,000 SF of retail will be available next fall when Eliot on 4th (the new name of the apartment building under construction north of Masala Art at 1001 4th Street) is completed. Construction at Eliot on 4th is now close to reaching street level.


Rendering courtesy of Forest City Washington

18 comments:

SWag said...

that sux...

Michael said...

We already have Enterprise CarShare in the Safeway parking garage and Enterprise is in L'Enfant, DCA, etc.. This gets a big thumbs down! I don't understand the value add for Waterfront Station and our SW neighbors.

Unknown said...

awful

Wizzyliz said...

I guess after five years the owners had to scrape the bottom of the barrel for a tenant. Beats an empty store front don't you think?

Unknown said...

Yeah, definitely better than nothing... just sad that after 5 years the location still isn't a more attractive spot for "better" options.

SWag said...

Personally - after waiting over 5 years, I'd rather wait another few to see if the new influx of neighbors from nearby development could have created demand for better retail. Retail that actual serves OUR neighborhood. 98% of the people I know do everything BUT rent a car to get around the city! Car2Go provides a similar service w/o a storefront at all. take that crap to the airport...

other options (and I'd be interested to hear more):

1. Chiptole
2. Chic Fil A
3. Nail Salon
4. Garden Center
5. Art Framing Shop
6. Coffee Shop
7. Medical Marijuana Dispensary
8. Ramen Spot
9. Sandwich Shop

any other ideas?

Rafael De La Rosa said...

The area needs a fast food place. Subway isn't cutting it, Z-Burger is good, but a Chipotle, or a Cava would do wonders.

Also I had to do a double take when I first saw that signage for townhomes. I was under the impression that it was an apartment complex. How much do you think those townhouses going to run for? 700k, at least?

Rafael De La Rosa said...

It's unfortunate, Navy Yard is further along and is thus getting the restaurants: Buffalo Wild Wings, Bonchon, I believe a Taylor is coming there, Five Guys. It makes you wonder had both developments started at the same time, which spot gets what.

There's two new apartment complexes right around the Waterfront Station, you have a hotel opening up soon up the street on E. There's going to be a lot more foot traffic, there already is...but where's everyone going to eat?

SWill said...

The townhomes will be rental, not for sale.

SWag said...

Also a bike shop would be a more appropriate fit...

@rafael they will be rental townhomes, but 700k for a newly constructed townhome seems about right, maybe a little low??

AMK said...

Just to continue the theme of what's already been said, ugh, how boring and disappointing. Definitely doesn't seem like community-oriented retail. Southwest is starving for so many types of businesses -- exercise studios, higher-quality fast-casual restaurants, hardware store, bike shop, nail salon, hair salon, and more that others have mentioned -- any of which would likely be successful. But we Southwesters continue to have to travel to other neighborhoods for these types of services. It just seems so strange that a rental car business is what we're getting. But as someone else noted, I suppose it's better than an empty storefront, and market forces will ultimately decide. If there's enough business to support it, it'll be successful and stick around. If not, it'll be an empty storefront again by this time next year, and then maybe something more interesting will move in.

Unknown said...

The problem is a small bit very local antiquated group of people like to bitch and moan anytime any sort of development is proposed for the area. The sense of entitlement is astonishing.

Michael said...

http://www.waterfrontstation.com/contact/

I am going to send an e-mail and I encourage everyone to do the same. The developers want to be successful as well and I find it very hard to believe that they wouldn't want to hear from the community about this.

A Taylor Gourmet would be PERFECT!!! Maybe we could start our own e-mail campaign to lure a certain local based DC company. I honestly wish SW would do away with chains like Subway. Potbelly and other companies are a much better fit.

Marc said...

Get a Roti or a frozen yogurt shop in there. Or least a different car rental company. Hertz would be better and less redundant relative to l'Enfant's existing Enterprise.

Unknown said...

really hope the last remaining store is one of the restaurants mentioned above

AMK said...

I followed Michael's suggestion above and contacted Waterfront Station regarding the need for more community-oriented retail. Who knows if it'll be read by anyone who cares or make a difference, but worth a shot.

AMK said...

As a follow-up to my previous post, just wanted to note that I received a courteous response from Mr. Pascal who is listed on Waterfront Station's Contact Us webpage, and he offered to pass along my comments to the appropriate persons in the company.

patricia said...

What a buzzkill. At least Constantine signed on to open something across the street.